What's going on?

Wild orangutans reside solely in Indonesia, and every hour 300 football-fields-worth of their rainforest habitat is demolished to make way for palm oil plantations.

This agricultural “commodity” is used in 50% of all consumer goods -- from lipstick to shampoo, packaged food to biofuel. U.S. demand alone has tripled over the past 5 years, driving orangutan populations to an all time low. Without consumer awareness and a push to extract this resource sustainably, the critically endangered orangutan will be extinct within our lifetime.

How can I help?

We hold so much power as consumers -- let’s make informed decisions and use it for good!

I'm not crying, you're crying :(

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